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Window graphics are one of the most affordable and versatile ways to make a huge impact on the appearance of your business. It’s also easy – you can change the whole look of your store or office without having to remodel or paint. The right graphic in the right location can communicate all kinds of things to your customers. Here are some effective ways to use window graphics in your business.

1. Reinforce Brand Recognition

You’ve already spent time building your brand, now maximize on it by applying window graphics that help people put your business and your brand together. The public might be familiar with your commercials or maybe they’ve seen your van around town. Make sure that when they see your storefront, they realize that it’s you by using consistent branding.

2. Promote Sales and Specials

If you’re running a special, let everyone who walks past know about it with a window graphic. Tell the world about the big end of season sale, BOGO deals, or even special financing offers. This is a great way to draw in people who just happen to be passing by.

3. Transform a Bad View

It isn’t always possible to choose what you see when you look out the window of your business. If you’re unlucky enough to have a view of an alley, brick wall, or another unsightly scene, a window graphic covering up the view is a simple way to solve the problem.

4. Keep Your Privacy

If you have an office with a street view, you might not want passersby to be able to look in at you, especially if you’re with a client. A window graphic is a perfect alternative to blinds that adds color and personality.

These are just a few of the many things you can do with a window graphic. It’s a simple, affordable way to make a huge impression.